ADVERTISING

A powerful, new medium is emerging that allows marketers and ad agencies to team with their clients to target highly focused, motivated audiences with commercial messages and determine the result of their efforts with quantifiable measurements. It’s called point-of-decision marketing via digital signage, and it’s finding a home in retail and grocery stores, hotels, airports, sports venues, and anywhere else marketers wish to influence a targeted group of buyers.

CABLE / IPTV

Open new revenue streams with local ad-supported channels and never incur exorbitant production costs or management headaches again. Keywest Technology’s MediaXtreme Broadcast lets you build and schedule new revenue-producing channels specializing in areas like real estate, new and used cars, and tourism –anything you might find in your local paper’s classified ads.

CORPORATE / COMMUNITIES

What better way is there to build a sense of community than keeping stakeholders informed of the latest corporate happenings, campus events, community news and even local weather conditions? Using social media? Keywest Technology makes it simple to integrate social media into your digital sign with MediaZone Pro.

HOSPITALITY

If you manage conference center signage, hotel signage, or restaurant signage, imagine welcoming your guests or groups as they arrive in your lobby with branded messages promoting your specialized services and amenities. Divide the reader board with up-to-the-minute meeting schedules interspersed with promos for your day spa, beauty salon and lunch buffet –all with a few simple keystrokes and a click of a mouse.

RETAILERS

Progressive retailers are rethinking advertising thanks to a new in-store approach to messaging. It’s called “point-of-decision” marketing, and you can use it improve the shopping experience of your customers. It can increase how long your customers shop and the size of their purchases. It can even motivate them to decrease the time they take deciding to buy.